companies of all sizes
A Google Merchant feed supplies product data to Merchant Center for Shopping ads and free listings. Scrapliy generates a live Google Merchant feed from website extraction—so attributes stay accurate without manual spreadsheet uploads.
Part of Scrapliy's all-in-one ecommerce data platform— import, scrape, sync, monitor, feeds, and migration in one pipeline.
Why teams choose Scrapliy
Merchant Center–ready fields
Map titles, descriptions, links, images, price, availability, and brand into feed-friendly structure.
Optimization with AI
Improve titles and attributes for google shopping feed optimization before you publish.
Always-on updates
When source prices or stock change, the Merchant feed updates automatically.
From source to live commerce data
Extract products from your site or supplier
AI discovery builds the catalog.
Map to Merchant attributes
Normalize fields Google expects.
Connect the live feed URL
Point Merchant Center at your Scrapliy endpoint.
Best for
Shopping ads launch
Free listings growth
Supplier → Merchant pipeline
Agency Merchant Center ops
Product feed management comparison
Static feed files vs live commerce endpoints.
| Capability | Static CSV/XML upload | Scrapliy |
|---|---|---|
| Freshness | Stale until re-upload | Live URL auto-sync |
| Channels | One file format | Merchant, Shopping, Shopify, Woo, API |
| Optimization | Manual edits | AI title/attribute enrichment |
| Source | Existing store export | Any website → feed |
| Ops cost | Weekly agency hours | Automated pipeline |
Go deeper on this topic
Contextual guides, blog posts, and comparison pages that link back into the generate product feeds workflow.